Well-known entrepreneurs get a strange polish in the media. Somehow, these successful men and women are hyped as both uniquely talented and savvy business operators – and ordinary people that any bored nine-to-fiver could emulate with success. The truth is, all that separates successful entrepreneurs from crushed idealists is ambition, effort, and luck. Odds are, every entrepreneur will stumble once or twice on their path to success. However, if they take their failures as proof that they don’t have what it takes to succeed – well, they never will. The most dangerous obstacle an entrepreneur faces is their own negativity; to overcome it, aspiring business owners must push past their own self-doubts and make a conscious effort to stop sabotaging their own successes. Here, I provide a few tips on how to kickstart this self-awareness and up the chances of success.


Ask for Help

Most fledgling entrepreneurs wear many hats. They are the sales department, marketing team, product development director, and project manager all rolled into one overworked individual. While this may work when your company is in its nascent stages, this model simply isn’t sustainable long-term. Eventually, you need to bring someone else on! At the very least, you should ask some business-savvy friends to help you workshop problems or business roadblocks when you face them. Regardless of what it seems in the moment, you can’t resolve every issue on your own.


Step out of Your Comfort Zone

No one will launch your business for you. Caution can be helpful sometimes, but it might just be what’s holding you back from success. Remember, no one will know how great your product or idea is until you tell them – so step out of your comfort zone! Make an effort to reach beyond your usual social circle and put your business in front of those with the means and interest in supporting it.


Strive for Quality

Never settle for mediocrity. Be ambitious with your product, customer service, and marketing campaigns! In the end, people won’t support you simply because they like you or they like the idea of your project; they want to know that the product works and that it makes objective sense to support your endeavors! Don’t allow your ego or hesitancy win out over making your business the best it could possibly be.



Building a business is a long-term and often demoralizing project. It’s easy to let the resentment bubble up if you don’t achieve your end goal within the first few months or even year – but you shouldn’t give up! But if you work steadily and balance out occasional breaks with hard work, you might just achieve your dreams.